Atlanta Emcee Jermiside & Dublin Producer The Expert Join Forces for Single "For The Money" from Upcoming Album The Overview Effect (Rucksack Records)

Sometimes, you need to look to the past as much as the future. The Overview Effect by emcee-producer duo Jermiside & The Expert is a vast musical collage of Psychedelic soundscapes merged together with Hip-Hop's golden age. A socially conscious Psychedelic Hip-Hop album equally inspired by Marvin Gaye's narrative on What's Going On (1971) mixed with tripped out beats reminiscent of Edan's Beauty & The Beat (2005.) The production on The Overview Effect takes on late 60's Psychedelic Folk/Rock, viewed through a 90's B-boy mentality of heavy drums and dope breaks. Built with a keen ear for detail, Dublin-based beatsmith The Expert densely layered his productions with tons of samples, seamlessly weaved together; swirling strings, sitars, Moog synthesizers, and crunchy guitars are all inter-woven and present together here, accompanied and embellished by trippy sound effects. "In terms of song-writing, very few songs on this record have a "classic song structure," says The Expert.


"Key influences include bands, like The Zombies, The Beach Boys, The Left Banke, and Love's 1967 cult classic, Forever Changes." The productions are, also, influenced by long-time favorite producers, such as The Avalanches, RZA, Pete Rock, and Large Professor, as, also, shown on The Expert's previous releases, like his 2019 album, Excursions, released on Cold Busted. The carefully-crafted collage on the album cover reflects war, greed, injustice, racism, and social ecology. Atlanta Emcee Jermiside paints his own picture of a broken world, yet one where the power is still in our hands to change it. The album features guest appearances by Stik Figa, Tanya Morgan, and Libyan-Irish singer, Farah Elle. "For The Money" is the first single of The Overview Effect. "Every man must work, but to find work that is truly energizing to the soul seems to elude most," says Jermiside. "The interesting part is that while the circumstances may change, the struggle will still continue." Jermiside & The Expert's The Overview Effect drops May 6, 2022 on vinyl and all digital platforms, via Rucksack Records.