While they generally make a unique brand of self-loathing, love sick Dream Pop, Swedish duo JJ (formerly known as "jj")'s music has always been heavily influenced by Hip-Hop and R&B; take their latest single "All White Everything" for example, sonically it's a crisp piano ballad accented by a sparse Hip-Hop drum pattern about mid-way through, who's title is seemingly an allusion to Jay-Z's Kanye & Rihanna-assisted smash single, "Run This Town." It's our first legitimate taste from JJ's forthcoming album for Sincerely Yours/Secretly Canadian V, which will be their first proper full-length since jj n° 3 (2010). Aside from it's August 19th release date, 12-song tracklist, and cryptic album artwork, little else is known about V. Roughly two weeks before unveiling the aforementioned information, bandmates and apparent couple Elin Kastlander & Joakim Benon quietly uploaded a 45-second JJ V album trailer to label Sincerely Yours' site, which was further accompanied by an all too vague statement/poem that I've included below. I'm currently working on a rough draft of a batch of about 10-15 interview questions centered around V and it's creation, which will soon enough be emailed to JJ, and will eventually be featured here on The Witzard as a full-form band interview; until then, please feel free to check out my former interview conducted with Elin & Joakim around February 2012, falling somewhere in-between the release(s) of their kills mixtape and jj n° 4 single.
"At last we meet again
and I'm like baby, what you doing here?
You stay on my mind.
We been up all winters for someone like you and we know that you been up all winters for someone like us.
We don't even know your name or where you came from
and someday this war will be over so we and our friends will stay together until the end.
Making our way through this motherf*cking life.
Come on, we have to do it."